Courses @ UNIRAZAK

Business Intelligence

Credit

3

Level of Study

Bachelor Degree

Synopsis

Business interlligence is like police intelligence whre they collect information from various sources and piece them together to solve mysterious problems. Similarly Business intelligence is gathered from various sources with in the company especially from the past data. Presntly the past data is an asset and the companies create data bases and store them for future use. From the database one can retrive, analyse, generate reports with the support of datafor aiding the top management to make more informed accurate decisions especially in the strategic planning area. The accuarete decisions leads tosustaianble cost reduction, growth in revenue, profits and cash inflows.

Learning Outcomes

  • Explain basic principles of current business landscape as well as the latest scientific research.
  • Perform five essential competencies that, if mastered, improve an organization’s ability to leverage the new opportunities in a volatile global economy.
  • Demonstrate models for viewing business Intelligence in terms of the new science as well as an organizational practice to support high adaptability.
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