This course discusses the basic principles, concepts and strategies involved in the marketing of goods and services provided by organizations. It covers the basic topics related to target markets, consumer behaviour, target marketing and marketing mix strategies (product, place, promotion and price).
+6011-5413 6141 [WhatsApp] | +603-2730 7030 [Sales & Marketing] |
+603 2730 7000 | +603 2730 7070 |
crm@unirazak.edu.my | info@unirazak.edu.my