This course is designed to accommodate the needs of understanding marketing from the perspective of a buyer and a seller. Students should come away with this course with an understanding of the marketing system and its role within the economy and within an individual firm and the ability to develop an integrated marketing programme based on a selected segment.
+6011-5413 6141 [WhatsApp] | +603-2730 7030 [Sales & Marketing] |
+603 2730 7000 | +603 2730 7070 |
crm@unirazak.edu.my | info@unirazak.edu.my