Courses @ UNIRAZAK

The course will develop awareness and understanding of the macroeconomic environment. Further, skills of analysis and evaluation will be enhanced by exploring macroeconomic data and considering the implications for business organisations. A recurrent theme is the relationship between macroeconomic goals, policy and business activity. In concurrence, the use of macroeconomic data is investigated and exploited to identify opportunities for competitive advantage in business organisations. The course shall also considers the influence on businesses of the national and global market environment in which they operate and at the role of government and international institutions in affecting that environment. Part of that process is to consider what firms can gain from trading internationally and how exchange rates affect trade and financial flows. Another is to consider how the conditions in which that trade takes place are affected by the ground rules of the World Trade Organisation on the one hand and trading within regional; blocs like the European Union on the other. As a next stage, the types of strategy that a business can adopt in order to benefit from the global economy are reviewed. In particular the significance of multinational company activities and their relationship to their host countries is examined. Finally, the way governments intervene in markets and attempt to influence business behaviour is tackled.

• Explain of macroeconomic goals and policy on national and regional scale, ethical issues relating to these areas and issues of sustainability.
• Construct independent investigations using macroeconomic data retrieved from directed (primary and secondary) sources - commenting upon its credibility and suitability for purpose.
• Adhere ethically macroeconomic policy in relation to the achievement of economic goals and subsequent impact upon business/ enterprise activity.
• Discuss macroeconomic policy options and develop supporting rationale for the implementation of a particular package of policy measures – using structured and a logically presented arguments.