Courses @ UNIRAZAK

This course discusses basic economic and marketing principles in the context of management and business organization environment as well as sports industry in Malaysia. Students will be exposed to theories,issues and processes that exist in the current sport economy and marketing system. Techniques that are used in analyzing economy and marketing information in the sport organization are also learned.

• Descripe the important of economic development.
• Explain the impact of sports phenomena towards promoting economic development.
• Demonstrate values and attitudes in explaining the impact of sports economic in Malaysia.